Training Course: Effective Stakeholder Management in Government Relations

REF: NC3254551

DATES: 27 - 31 Jul 2025

CITY: Online

FEE: 2400 £

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Introduction

This course is designed to equip participants with the essential skills and knowledge needed for effective stakeholder management in government relations, with a focus on relationship-building and strategic engagement.

Course Objectives

By the end of this course, participants will be able to:

  • Identify and categorize key stakeholders in government relations.
  • Apply core principles of effective stakeholder engagement.
  • Develop customized communication strategies for various stakeholders.
  • Assess stakeholder influence, needs, and interests.
  • Design a comprehensive stakeholder management plan.

Course Outlines

Day 1: Introduction to Stakeholder Management

  • Overview of stakeholders in government relations.
  • Importance of effective stakeholder management.
  • Types of stakeholders: internal vs. external, primary vs. secondary.

Day 2: Stakeholder Analysis

  • Tools and techniques for stakeholder identification and analysis.
    • Stakeholder mapping methods.
    • Power-interest grid.
  • Group exercise: Stakeholder mapping in a real-world scenario.

Day 3: Communication Strategies

  • Core principles of effective communication.
  • Customizing messages for diverse stakeholder groups.
  • Strategies for stakeholder engagement, including meetings and reporting.

Day 4: Building and Maintaining Relationships

  • Techniques for fostering trust and rapport.
  • The role of transparency and accountability in relationships.
  • Methods for sustaining long-term stakeholder relationships.

Day 5: Implementation and Evaluation

  • Developing a thorough stakeholder management plan.
  • Setting measurable goals and evaluating success.
  • Presentation of stakeholder management plans with peer feedback.

Training Course: Effective Stakeholder Management in Government Relations

REF: NC3254551

DATES: 27 - 31 Jul 2025

CITY: Online

FEE: 2400 £

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BlackBird Training Center