This course gives the participants an understanding of how to apply the essential principles, concepts, theories, tools, and techniques of marketing in their roles. Whether you are new to marketing or want a refresher on the fundamentals, it provides a clear understanding of the essential principles as well as best practices.
The participants will leave with an understanding of how to think, act, and speak like a marketing professional. They will develop a winning marketing plan and be able to explain, to executives and other team members, how it can create value for customers and the organisation.
Principles of Marketing
Applying the 4P’s of the Marketing Mix
Listening to the Voice of the Customer
Communication and Engagement in Practices
Essential Personal Skills for Marketing
DATES: 22 - 26 May 2022
CITY: Kuwait City (Kuwait)
FEE: 2700 €